Privacy Policy

# Privacy Policy

**Last Updated: September 17, 2026**

At **Mirth Memories**, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, contact us, request a quote, check availability, or use our photography services.

By using **mirthmemories.com**, you agree to the practices described in this Privacy Policy.

## 1. Information We Collect

We may collect personal information that you voluntarily provide to us, including:

* Full name
* Phone number
* Email address
* Event or wedding date
* Event location or venue
* Type of photography service required
* Details about your event or celebration
* Messages or enquiries submitted through our website
* Any photographs, videos, or other files you voluntarily share with us

We may also automatically collect certain technical information when you visit our website, such as:

* IP address
* Browser type and device information
* Pages visited
* Date and time of your visit
* Referring website
* General website usage information

## 2. How We Use Your Information

We may use the information we collect to:

* Respond to your enquiries and requests
* Check and confirm photography availability
* Provide quotations and service information
* Communicate with you about your booking or event
* Deliver photography and related services
* Manage appointments and bookings
* Improve our website, services, and customer experience
* Send service-related communications
* Prevent fraud, misuse, or unauthorized activity
* Comply with applicable legal requirements

We will only use your personal information for legitimate business purposes or where you have provided your consent.

## 3. Photography, Photos and Videos

Mirth Memories provides photography and videography services. During an event, photographs and videos may be created that include clients, family members, guests, or other individuals.

Your event photographs and videos are primarily collected and processed for the purpose of providing the photography services you have booked.

We may use selected photographs or videos for our portfolio, website, social media, promotional materials, or marketing **only where appropriate and subject to the permissions or agreements applicable to your booking**.

If you do not want your photographs or videos used for promotional purposes, please contact us and communicate your preference.

## 4. Information Shared With Third Parties

We do not sell or rent your personal information.

We may share limited information with trusted third-party service providers when reasonably necessary to operate our business, such as:

* Website hosting providers
* Email and communication services
* Booking or scheduling services
* Payment processors
* Cloud storage or file-delivery services
* Website analytics and security services

These third parties may process information only as necessary to provide their services or as otherwise permitted by applicable law.

We may also disclose information where required by law, legal process, or a valid governmental request.

## 5. Payments

If you make a payment for our services, payment information may be processed by a third-party payment provider.

Mirth Memories does not need to store your complete debit card, credit card, banking, or other sensitive payment credentials on our website.

Payment providers may collect and process payment information according to their own privacy policies and terms.

## 6. Cookies

Our website may use cookies and similar technologies to improve website functionality, understand visitor behaviour, remember preferences, and improve the user experience.

Cookies may also be used by certain third-party services, such as analytics, security, or embedded social-media services.

You can control or disable cookies through your browser settings. However, disabling certain cookies may affect some website functionality.

## 7. Analytics and Website Usage

We may use analytics tools to understand how visitors use our website, including information such as pages viewed, approximate usage patterns, device type, and browser information.

This information helps us improve the website and understand which services and content are useful to visitors.

## 8. Communication

If you contact Mirth Memories through our website, email, phone, WhatsApp, social media, or another communication channel, we may retain the information you provide so that we can respond to your enquiry and manage our business relationship with you.

We may contact you regarding:

* Your enquiry
* Photography availability
* Quotes
* Bookings
* Appointments
* Event-related information
* Service updates

Where required, you may request that we stop sending non-essential promotional communications.

## 9. Data Security

We take reasonable administrative, technical, and organizational measures to protect your personal information from unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of transmission or electronic storage is completely secure. Therefore, while we take reasonable steps to protect your information, we cannot guarantee absolute security.

## 10. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing services, maintaining business records, resolving disputes, complying with legal obligations, and enforcing agreements.

The length of time information is retained may vary depending on the type of information and the reason it was collected.

## 11. Third-Party Links

Our website may contain links to third-party websites, including social media platforms and other external services.

Mirth Memories is not responsible for the privacy practices, content, or security of third-party websites. We recommend reviewing the privacy policies of those websites before providing them with personal information.

## 12. Children’s Privacy

Our website and services are not specifically directed toward children.

We do not knowingly collect personal information from children without appropriate consent from a parent or legal guardian.

If you believe that a child has provided personal information to us without appropriate consent, please contact us so that we can take appropriate action.

## 13. Your Privacy Rights

Depending on applicable law, you may have rights regarding your personal information, including the right to:

* Request access to personal information we hold about you
* Request correction of inaccurate information
* Request deletion of certain information
* Withdraw consent where processing is based on consent
* Request information about how your personal information is used

To make a privacy-related request, please contact us using the details provided below.

## 14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our services, website, business practices, or applicable legal requirements.

Any updated version will be posted on this page with a revised “Last Updated” date.

## 15. Contact Us

If you have questions about this Privacy Policy, want to request access or correction of your information, or have a privacy-related concern, please contact us.

**Mirth Memories**
Indore, Madhya Pradesh, India

**Email:** [hello@mirthmemories.in](mailto:hello@mirthmemories.in)
**Website:** mirthmemories.com

We will make reasonable efforts to respond to privacy-related requests within a reasonable period.

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